Tijuana Small Biz Holiday Boom

Tijuana’s small businesses project a 30% sales surge this December, banking on competitive pricing and high-quality offerings to keep local shoppers engaged amid the holiday season buzz.

Small Businesses in Tijuana Anticipate a 30% Sales Boost This December

Tijuana’s small business sector is optimistic about the upcoming holiday season, anticipating a significant 30% increase in sales. Gina Villalobos, the President of the National Chamber of Small Commerce (Canacope) in Tijuana, highlighted that December is typically their busiest month. The demand for holiday decorations, toys, clothing, appliances, and items for family dinners and festivities is expected to drive this uptick.

Villalobos expressed confidence in competing with U.S. retailers on price, hoping to keep local consumers shopping within Tijuana rather than crossing the border. To achieve this, small businesses plan to offer competitive pricing, high-quality products, and the convenience of avoiding long lines, which often deter cross-border shopping.

The year 2024 has been favorable for small businesses, according to Villalobos. With federal government policies aiming to support family businesses and small commerce, there’s anticipation that the next year will bring even more improvements. These policies, aligning with directives from Mexico’s President Claudia Sheinbaum, promote a positive outlook for the region’s small businesses.

Secondary Article: Holiday Shopping Season in Full Swing in Tijuana

As the holiday season kicks in, Tijuana’s downtown area has transformed into a bustling hub for holiday shopping. Vendors have stocked up on seasonal items, from festive decorations to coveted gifts, in anticipation of increased consumer foot traffic.

Local authorities have issued recommendations for shoppers to ensure a safe holiday season, focusing on preventing theft and maintaining public order during this busy time. A light parade will take place on December 8, adding to the festive spirit in the city.

In a bid to enhance public safety, the local government has ramped up security measures, urging residents to be vigilant and report any suspicious activities. These steps are part of a broader effort to ensure a secure environment for both residents and visitors during the festive period.

Moreover, city planners have announced an ambitious urban project in the Natura area, emphasizing collaboration with private construction firms to improve local infrastructure without direct municipal investment. This move seeks to further boost Tijuana’s appeal as a vibrant commercial hub in the region.