**Citlalli Hernández Leads Crime Prevention Campaign in Tijuana**
On December 3, 2024, Citlalli Hernández Mora, the head of the Secretariat of Women, spearheaded a comprehensive crime prevention initiative in Tijuana’s Valle Verde neighborhood, within the La Presa delegation. This endeavor is part of a broader government strategy involving multiple agencies aimed at addressing the high crime rates in the area. Officials conducted door-to-door surveys to better understand the challenges faced by local residents.
Joining Hernández in this effort were Beatriz Olivares, head of the Crime Prevention Strategy, federal delegate Jesús Alejandro Ruiz Uribe, Baja California’s Health Secretary José Adrián Medina Amarillas, and Tijuana’s mayor, Ismael Burgueño Ruiz. The initiative, known as the Violence Prevention Program, seeks to engage communities identified for high crime rates and to educate them about government support programs at municipal, state, and national levels.
This program primarily aims to steer young people away from crime, depression, and substance abuse, echoing a successful approach previously implemented by Claudia Sheinbaum Pardo. It was rolled out concurrently in Tijuana and Tabasco, with plans to extend it to Guanajuato and the State of Mexico.
Hernández highlighted Tijuana as a key city in the nationwide strategy targeting violence-prone areas. Through concerted governmental support, the initiative aims to improve residents’ quality of life in these communities. The campaign is set to continue over consecutive days to cover a significant number of households in the designated areas.
The Secretary of Women emphasized the need for re-evaluating efforts under the state’s Gender Violence Alert, initially issued in 2019, to ensure these measures adequately address ongoing issues. She expressed a commitment to coordinating with search groups and other organizations to enhance safety and reduce violence against women.
Tijuana’s mayor, Ismael Burgueño Ruiz, affirmed the municipality’s role in complementing the federal strategy, focusing on specific community needs through coordinated actions and police training to safeguard women against violence.
**Related Developments**
In related news, six officials from Tijuana’s XXV city council tested positive for drugs. Meanwhile, industrial giant Salinas Pliego faced significant financial losses, with Elektra attributing a drop to financial authorities and a fund manager. In other news, security concerns heightened after 30 shots were fired at Minister Gabriel Valenzuela, triggering a broader discussion on violence in the region.
The city also celebrated cultural milestones, with Tijuana’s El Trompo Museum marking its 16th anniversary, showcasing community engagement through diverse events like the Athletic Track and Field Festival held at CREA. Local authorities are also actively working to address the increase in disappearances, particularly impacting women, by coordinating efforts with search and support groups to improve safety outcomes.
As Tijuana confronts these challenges, community outreach and coordinated governmental actions remain at the forefront of efforts to create a safer and more supportive environment for all residents.