**Sheinbaum Calls for Gustavo Macalpin’s Show Reinstatement After Sudden Dismissal**
On October 9, 2024, President Claudia Sheinbaum expressed her disapproval of the abrupt termination of TV host Gustavo Macalpin, who was dismissed live on his show “Ciudadano 2.0” aired on Channel 66 in Mexicali, Baja California. During her morning press conference held at the National Palace, Sheinbaum stated, “His program should be reinstated. It’s unacceptable if the decision was made because he spoke negatively about the governor or anyone else.”
Macalpin’s dismissal became widely discussed across social media platforms after a video showed the owner of the television network, Luis Arnoldo Cabada Alvidrez, interrupting the live broadcast to inform Macalpin that it was his final day with the company, Intermedia. The situation reportedly stemmed from Macalpin’s criticism of Carlos Alberto Torres Torres, a strategic project manager in Tijuana’s government and husband to Baja California Governor Marina del Pilar Ávila Olmeda.
Sheinbaum revealed that during a Security Cabinet meeting, which included Governor Ávila, she questioned her involvement. The governor reportedly denied any connection to the dismissal and condemned the situation.
Ávila took to social media to express her disappointment, labeling Macalpin as a personal friend and expressing uncertainty about his departure from the network. Her post highlighted their longstanding relationship, dating back to their law school days.
**Additional Coverage: Echidna Media Coverage of Macalpin Incident**
Internet forums and news outlets across the country have been abuzz with reactions to the dismissal of Gustavo Macalpin. Many viewers and netizens have expressed their dismay, citing concerns over press freedom and the implications of media censorship. Discussions on whether media personalities should face termination for their editorial stance or public criticisms have resurfaced, with many advocating for Macalpin’s show to be brought back.
This incident also sparked broader dialogue about the influence of political connections in media operations, reflecting on the balance between editorial voice and political affiliation. Industry experts are calling for more transparency and have pointed to this case as a reminder of the fragile nature of media independence in the region.