**Primary Article**
**Grupo Ensenada Se Mueve Hosts Live Broadcast and Signature Collection for Bike Path**
On October 1, 2024, a special broadcast will be held by Grupo Radioasta and Ensenada Se Mueve to support the bike path project in the Bahía neighborhood of Ensenada.
The event will be aired from 4 PM to 6 PM and will feature urban development specialists. Additionally, an activity will be organized to showcase the active use of the bike path by the community. Residents are invited to sign a petition supporting the bike path’s permanence and advocating for more safe streets in Ensenada for pedestrians and cyclists. Participants can join in a leisurely bike ride, run, or walk.
Guillermo Tapia, the general director of Grupo Radioasta, and Roberto Romero, the coordinator of the cycling group Ensenada Se Mueve, have called on the community to engage in this initiative aimed at fostering a constructive dialogue about the bike path’s usage. The program will be accessible via the community radio’s digital platforms, and locals are encouraged to physically participate in the activity on the bike path.
Tapia, founder of Grupo Radioasta 107.9 FM, emphasized that the community radio station would be the primary medium to involve Ensenada residents. “We want to open a dialogue space so people can learn about the benefits of the bike path and hear various legal and urbanistic arguments supporting its installation on Ramírez Méndez boulevard,” Tapia said.
During the broadcast, the importance of socializing the bike path’s usage to improve the coexistence between cyclists and drivers will be highlighted. “Many drivers don’t know how to interact with the bike path, especially when making U-turns, which leads to frustration and traffic issues. We want to use radio as a tool to educate on how this infrastructure works and how it can better integrate into the city’s daily life,” Tapia added.
The event also targets local businesses, allowing them to understand firsthand how the bike path could benefit their stores by attracting more visitors to the boulevard.
**Secondary Article**
**City of Ensenada Promotes Bicycle-Friendly Initiatives**
In recent developments, the city of Ensenada has been taking proactive measures to become more bicycle-friendly. Efforts include the construction of new bike lanes and the enhancement of existing ones to promote safer and more efficient travel for cyclists.
Local authorities are also focusing on educational campaigns aimed at both cyclists and motorists to create a harmonious shared road experience. These campaigns emphasize the importance of awareness and adherence to traffic regulations specific to bike paths.
Additionally, community engagement initiatives are being rolled out, encouraging residents to participate in various cycling events, which serve to not only raise awareness but also to foster a greater sense of unity and collective responsibility towards a more sustainable mode of transportation.
Businesses along these new bike routes are also being encouraged to support the cycling community by offering discounts and special promotions to cyclists, further incentivizing the use of bike lanes.
Overall, these initiatives by the city of Ensenada are aimed at creating a safer, more accessible, and eco-friendly urban environment, leveraging the benefits of bicycling as a viable mode of everyday transport.